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"Pop-Up" Retail & Liquidation
For clients facing unique inventory monetization challenges or for those seeking alternative strategies to test new markets or products, Fortis Business Advisors executes temporary, but highly cost-effective "Pop-Up" retail stores. An evolution in the retail vertical, "Pop-Up" retail stores quickly and effectively engage customers by driving a sense of urgency from planned spontaneity. Due to their strong contrast from conventional retail growth models, "Pop-Up" stores are particularly effective in the disposition of inventory assets.
It is not uncommon for financial institutions or firms involved in inventory-driven businesses to be unexpectedly faced with the need to monetize inventory assets due to collateral repossession or the winding-up of a business. While a bulk buyout or auction of the inventory will satisfy short-term monetization goals, the results are not always the most lucrative. The execution of "Pop-Up" retail stores presents a unique opportunity for clients to monetize inventory assets for higher than expected returns.
Clients who benefit from a "Pop-Up" store strategy include: