"Pop-Up" Liquidations:
An Evolution in Effective Inventory Monetization

Fortis Business Advisors is an entrepreneurial-driven optimization and inventory maximization firm executing experienced-based solutions for small businesses in healthy or distressed situations.

Our mastery of these disciplines is what makes us effective. Our ability to integrate them seamlessly is what makes us unique.


"Pop-Up" Liquidations

| Inventory Monetization 

Comprehensive Start-Up Execution 

| Operational Development

| Logistical Support | Website & Social Media Development

Comprehensive Marketing & Advertising Execution

| E-Commerce & Omnichannel Development

| DIP Lending & Bankruptcy Support

Inventory-driven businesses face periodic challenges caused by changing economic conditions, the online marketplace, difficulty in anticipating consumer demand, or stocking an inefficient amount and mix of merchandise. To maximize recovery on the assets, unonventional monetization strategies can yield

considerable results. 

Retail Exit Strategies 

| Inventory Maximization

Retail Promotion & Liquidation Sales

| Guided Self-Liquidation

Store Closing & Location Pare Back Sales

| "Dark" Store Liquidation Sales & Operational Support

| Store Viability Analysis | Strategic Inventory Assessments

| Comprehensive Marketing & Advertising Execution

Whether owner-operated or "dark" where ownership has surrendered the keys to creditors or professional service advisors seeking recovery, small businesses require unique strategies to improve turnover rates, maximize recovery, or exit the marketplace.

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Performance Optimization

| Turnaround Management

Business & Viability Analysis | 13-Week Initiatives 

Business Planning & Modeling | Debt Restructuring & Refinance | Merger & Acquisition Support 

| Turnaround Management & Small Business Recovery

For a pathway to success and long-term viability, it is crucial for small businesses to be proactive in ensuring financial performance remains robust while aligning the organization around a common vision that can not only be executed effectively but also renewed through innovation and creative thinking.


Case History: Retail Exit Strategies

"Pop-Up" Liquidation

Apparel Retailer:
Luna Ladies Boutique @
Selene Ladieswear

Landlords and creditors managing merchandise that is left behind by a retailer can recover lost rent and generate capital through "Pop-Up" Liquidations and alternative monetization strategies.


Case History: Business Planning & Debt Restructuring

Construction and Mitigation Systems Company

A comprehensive Business Analysis will lead to an investment attractive Business Plan showing immediate improvement to cash flow from refinanced debt in a new capital structure.



Stay Ahead of
Appraisals and Liquidations
Across Asset Classes

On a recent Secured Finance Network panel discussion with industry colleagues, Ben Nicholson of Fortis Business Advisors offers insights into opportunities and challenges lenders and business owners face with small-scale liquidations and the evolution into eCommerce.