

"Advisor or Liquidator?"
"Actually, we may need both."
Fortis Business Advisors is a
performance optimization and
inventory maximization firm executing
experienced-based solutions for small businesses
in healthy or distressed situations.
Our mastery of these disciplines
is what makes us effective.
Our ability to integrate them seamlessly
is what makes us unique.
OUR SERVICES
Fortis Business Advisors operates as three distinct disciplines
Each specializes in achieving a distinct outcome but is wholely integrable given the nature of the complexity being addressed. This coupled with our approaching challenges from an owner's perspective drives our uniqueness. We believe the most creative solutions and impactful work happen when relevant experience pulled from the disciplines are in collaboration, resulting in cohesive solutions for our client's greatest challenges.

PERFORMANCE
ADVISORY
Rapid, robust, and effective optimization and transformation that quickly and efficiently
delivers results.
| Restructuring & Turnaround
| Performance Improvement
| M&A and Transaction Advisory
| Valuation & Capital Analysis
| Performance Marketing & Advertising
| The Optimal Entrepreneur® Program

RETAIL SOLUTIONS & ASSET MAXIMIZATION
Generate cash, increase sales, improve turnover, eliminate old inventory, or exit the market for the highest possible recovery.
| Inventory Appraisal & Optimization
| Retail Promotion & Store Closings
| eCommerce Liquidation
| Inventory & Asset Disposition
| Transitional Operations & Support

"POP-UP" LIQUIDATIONS
Give valuable and marketable inventory exposure in settings that generate higher-than-average returns and recovery.
| Optimal Site Identification
| Operations Setup
| Merchandising for Liquidation
| Marketing & Branding Strategy
| Operations Optimization
| Financial & Sales Reporting
OUR LATEST
Insights
Stress Testing for Margin Compression During Economic Volatility
Stress testing for margin compression will help businesses gain a better understanding of the effects uncontrolled outward pressure can have on margins.

Business & Inventory Efficiency Analysis
Consumer Products Goods Manufacturer & Distributor
In crafting an analyst mosaic, in addition to the benefits derived from financial review, comprehensive and line-item inventory review will drive pricing efficiency and prevent sluggishness.

Business Planning & Restructuring
Construction & Mitigation Systems Company
From a comprehensive Analysis, an investment attractive Business Plan that shows immediate improvement to Cash Flow can lead to a new lender relationship and refinanced debt in a new capital structure.

"Pop-Up" Liquidation
Hardware & Supply:
Anvil Hardware
Debtors and their Creditors benefit from the use of "Pop-Up" Liquidations to generate higher returns from the monetization of inventory and assets in Chapter 11 Bankruptcy Cases.
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Business Analysis & Valuation
Trucking & Logistics:
Small-Fleet Trucking Company
After a successful turnaround and operation stabilization, businesses are better positioned and more attractive for outside investment when an accurate valuation model is presented.

Insights
Stay Ahead of Appraisals and Liquidations Across Asset Classes
On a recent Secured Finance Network panel discussion, Ben Nicholson of Fortis offers insights into opportunities and challenges lenders and business owners face with small-scale liquidations and the evolution into eCommerce.

Inventory Appraisal & Analysis
Wine & Liquor:
Package Store
Not only will a comprehensive inventory count and appraisal help secure a small business loan, but it also helps ensure that a new owner is starting with an accurate inventory.

Retail Exit Strategy
Jewelry & Gifts:
Jewelry Store
When strong management teams are in place, guided self-liquidations are extremely effective at helping monetize inventory for cash flow and paring-back store locations.

Insights
"Pop-Up" Liquidation Strategies Approved in Bankruptcy Court
"Pop-Up" Liquidations are an effective inventory monetization strategy used by bankruptcy professionals and their debtor/creditor clients, financial institutions, landlords and REITs, and wholesale merchandisers.

"Pop-Up" Liquidation
Apparel & Accessories:
Robert Talbott
When faced with a high volume of inventory stored in warehouses, monetizing through a multi-store "Pop-Up" Liquidation strategy can maximize returns with recovery rates up to 48% net of all expenses.
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Insights
"Pop-Up" Liquidations: An Evolution in Effective Inventory Monetization
"Pop-Up" Liquidation events show sales-to-inventory cost returns of 90% - 110% with net recovery returns ranging from $.35-$.50 on the inventory cost dollar - higher returns than typical liquidation strategies.

Insights
Managing a Small-Chain Retail Liquidation with a Controlled Burn
Co-authored with S. Gregory Hays of Hays Financial Consulting. When reality is faced in a timely manner, small-chain retailers have options to ensure maximum recovery during liquidation.
